Chelsea Land Pounds 50m Samsung Shirt Deal

Daily MailApril 25, 2005

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Summary


CHELSEA'S near season- long search for new shirt sponsors will end today when they make the surprise announcement that electronic giants Samsung will be their new backers.

The deal, worth a minimum of Pounds 50million over five years, was only completed last week after negotiations with another telecommunications heavyweight, Nokia, broke down at the last minute.

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Extract


Chelsea Land Pounds 50m Samsung Shirt Deal

Nokia's top brass arrived in London last Tuesday with the intention ...

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