Children 'Bullied for Wearing Wrong Brand'

Daily MailAugust 11, 2008

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Summary


CHILDREN are so heavily influenced by brands that they bully or shun classmates who do not keep up with fashions and logos, teachers warn today.

Pupils who wear 'cheap' logos are labelled 'geeks' and become the brunt of name-calling.

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Extract


Children 'Bullied for Wearing Wrong Brand'

A survey of teachers found that three-quarters think children's awareness of mark...

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