Summary
CHELSEA chief executive Peter Kenyon yesterday mapped out his club's commercial blueprint - and hinted that telecommunications giants Nokia will become the club's shirt sponsors.
Negotiations have become so drawn-out that Umbro have had to begin production of the centenary jersey without putting the sponsor's name on the front.See the full content of this document
Extract
Kenyon Hints at Pounds 9m Nokia Deal
Kenyon, speaking at the Soccerex football business conference in London, named London, Russia, China and North America as the four key regions where Chelsea are att...
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