Summary
THE mantra in the offices of Anglo-Dutch consumer goods giant Unilever must be 'if at first you don't succeed, try, try and try again.
A string of bosses at the maker of Dove soap, Hellman's mayonnaise and Lipton tea have rolled out new strategies to shake up the business and make it more competitive without much success.See the full content of this document
Extract
Unilever Starting to Clean Up Its Act ; City Focus
Sir Michael Angus announced in 1990 that 6,000 jobs had to go to shape up Unilever for the single European market.
Two years later, Sir Michael Perry said he would axe 7,500 jobs.Then in 20...See the full content of this document
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